Following the appointment of Uma Pingali to the role of Business President of Newark, Farnell’s Americas based business, Farnell appointed Weidi Zhu to the role of Business President of element14, its distribution business in APAC.

Weidi has been with Farnell for ten years, most recently held the role of Regional Director of Sales for Greater China, where he was responsible for promoting business growth in Greater China region, and will report to Chris Breslin, president of Farnell’s global businesses. He has a deep business understanding in Greater China and North Asia market and over 20 years’ experience in the technology industry both in Greater China and across Asia Pacific. Jul